MOBILITY
Industry / Automotive

Automotive
transformation blueprint.

From enterprise value creation to customer and operational execution, with Oracle technology mapped at the point it creates value.

00 / L0 VALUE CHAIN
01Market & SellL0 VALUE CHAIN
02Configure & OrderL0 VALUE CHAIN
03DeliverL0 VALUE CHAIN
04Own & UseL0 VALUE CHAIN
05Service & RepairL0 VALUE CHAIN
06Retain & ReplaceL0 VALUE CHAIN
Our point of view

Automotive is shifting from selling vehicles to managing the ownership journey.

Connected vehicles, direct sales models and mobility services are reshaping how brands, dealers and fleet customers interact. We design Oracle CX platforms that connect sales, service and data across the whole ownership lifecycle.

Forces reshaping Automotive

  1. 01

    Direct and agency sales

    Brands increasingly own the customer relationship and need shared processes with dealers.

  2. 02

    Connected vehicle data

    Vehicle signals enable proactive service, recalls and new subscription features.

  3. 03

    Fleet and mobility models

    B2B fleets and mobility services need contracts, usage billing and service coordination.

Where Oracle CX Cloud creates value

Priority use cases for Automotive.

Questions we help Automotive leaders answer

  • Do we know every customer across brand and dealer channels?
  • Are vehicle signals turned into service bookings?
  • Can we bill new connected services as subscriptions?
  • How do we keep owners loyal after the warranty ends?
01 / L1 BUSINESS FLOWS
01

Lead-to-Vehicle

Prospect → opportunity → vehicle

+

Prospect → opportunity → vehicle. Expand into L2 process, decisions, data and integration ownership.

02

Order-to-Handover

Configure → order → delivery

+

Configure → order → delivery. Expand into L2 process, decisions, data and integration ownership.

03

Ownership & Service

Vehicle → entitlement → service

+

Vehicle → entitlement → service. Expand into L2 process, decisions, data and integration ownership.

04

Parts & Repair

Diagnosis → parts → debrief

+

Diagnosis → parts → debrief. Expand into L2 process, decisions, data and integration ownership.

05

Loyalty & Replace

Signals → next vehicle

+

Signals → next vehicle. Expand into L2 process, decisions, data and integration ownership.

Planning an Automotive initiative?

Tell us about your Automotive priorities. A Vytrion architect will show which Oracle CX use cases pay back first, and how to sequence them.

Book a conversation